VAS Consolidation

Undertake service innovation by opening up network resources through a SCE by consolidating all messaging enabler application
Lynx VAS

Lynx aggregates various VAS enabler applications into a single, fully optimised stack providing unified integrations into CSP’s core network and IT applications for real-time traffic, charging & billing, customer care, reporting and operations management. It empowers the CSPs to undertake service innovation by opening up their network resources through a SCE and a set of secure and standards-based processes and functions. The NFV enabled platform is designed to work at scale and helps CSPs reduce the CAPEX & OPEX significantly, optimize the operations and maintenance activities, and significantly improves the time to market for new services through exposure of lightweight APIs for various capabilities. It consolidates all CSP messaging enabler applications without compromising on the key functional and non-functional requirements of each application and each possessing their own logical instance.

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UNIFIED LICENSING WITH

Flexible allocation Product wise
Common business model
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COMMON ADAPTIVE INTEGRATION

Network agnostic architecture
Consolidate point of integration
Single place adaptation
Harmonized Application, Service & Integration layer
Common Data layer across Component
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SERVICE ACCESS & ENABLEMENT

Access control with authentication & authorization
API framework with secure access
Information share to other nodes
Facilitate innovative service through consolidated integration & access to resources
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FLEXIBLE & AGILE ARCHITECTURE

Accomplish better TAT
Supports multi tenancy
Extensible & Scalable with support to IaaS & NFV
Planned roadmap aligned to future technologies
Optimization to save network resources
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CONSOLIDATED ANALYTICS

Single window view of customer engagement
Data coalition for Business Decision Reports
On demand analysis with integrated BI
Customer oriented resources across services
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CENTRALIZED O&M & SUPPORT

Lessen hassle of multiple nodes
Single Point of Service Management
One place provisioning
Optimized TCO

Products

Key Modules

  • Management of B2C & B2B Digital & Aggregated VAS Catalogue
  • Smart subscription models
  • Comprehensive partner management
  • New stream of revenue with API Monetization
  • Customer empowerment with DCB engine
  • Fraud prevention & control by enabling 2nd consent & masking features
  • Products & Solutions